Amy Biselas

I developing engaging emails utilizing data, consumer research, industry trends, conferences, and collaboration with talented team members. I start with an idea, build a wireframe, collaborate with the Copy Writer, and then take that concept + design and code it to its final being. I make email visually engaging through fun, inspirational messaging paired with visually elements that evoke feeling from the consumer, and utilize data to personalize email with dynamic content. 

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In conjunction with email, I have heavy involvement in SMS campaigns, landing pages, consumer journeys, automation.

• Design, code, maintain, and improve digital personalization products including email, ads, and website zones according to client brand.

• Work on existing templates, but also create new templates for ads and emails.

• Work closely with a team of designers, developers, engineers, account managers, ad operations, marketing and implementation managers.

• Lead multiple projects to be innovative in the industry,, and increase revenue for clients.

• Plan, strategize, and execute projects.

• A member of the culture team, which includes coordinating events, charities, and off-sites for team building and to improve office morale.

I started as a Media Designer, and was promoted in 2015 prior to MyBuys merging with Magnetic

• Coordinated and implemented the design and production of hospitality products including soaps, shampoo bottles, shower caps, and more.

• Designed page layouts and assets for emails, websites, and catalogs.

• Worked with a team of purchasers, vendors, sales reps, and direct clients.